JOY ST. JOHN

Question Bank

Questions Joy would love to answer.

1. 01You founded The Joyous Edge — what's the meaning behind the name, and when did you first feel that distinction in your own life?
2. 02A lot of wellness language gets accused of being toxic positivity. How do you coach people toward joy without asking them to bypass real pain?
3. 03If someone came to you completely burned out and skeptical that joy could fix anything, what's the first thing you'd have them do — not think about, do?
4. 04What does your own joy practice look like on a day when nothing is going right?
5. 05What's a decision in building your business that looked reckless from the outside but that you knew, internally, was exactly right?
6. 06Where did you underprice or undersell yourself early on because you hadn't yet connected your worth to your work — and what changed that?
7. 07When you look at your revenue and your energy side by side, is there a point where you've chosen less money to protect more joy?
8. 08If you had thirty seconds on a stage and only one idea could survive, what's the single thing you'd want someone to walk away believing about themselves?
9. 09How did your framework actually get built — a slow accumulation from client work, or one moment that crystallized the whole thing?
10. 10How do you hold your faith and your professional identity in the same room without either one shrinking to fit the other?